Rio Bravo is an investment manager with 20 years’ experience, offering solutions aligned with the expectations of each investor: income, protection, capital gain and liquidity.

Rio Bravo’s focus is on the future of investors and investments.

And given the countless variables in the financial market, focus is what differentiates one fund manager from another.

The logo had already been created by Ana Couto. Our job was to redo all the branding using the existing brand.

Our branding process begins with the focal element, essential to the future and indispensable to the new generation of investors.


So the new identity started with the circular element, creating patterns that allow for versatile applications. The idea of movement is further emphasized (modernity and dynamism), while minimalism is left aside (lightness and elegance). The pattern we made has many uses, such as graphic applications of the brand, presentation covers, as well as serving as a mask for us to apply modularly on social networks.